Join us for the next Thrive Business Retreat – happening Oct 2024

566 – Dreaming big and rebuilding after failure with Kristina Karlsson, Founder of Kikki K and Dream Life

Much loved the world over, Swedish born Kristina was the Founder of kikki.K, and more recently Dream Life (an inspiring & empowering brand turned global movement).

After growing up on a small farm in Sweden, aged 22 she found herself in Australia, half a world away from family & friends, with little money and no idea what to do with her life.

Kristina sold all she owned to create & build globally loved Swedish design & stationery business, kikki.K – from the ground up, to have: 120 award winning retail stores in 5 countries; a passionate team of ~1,500; a reputation for innovation & service excellence; an online store serving stationery & design lovers in over 150 countries …and total revenue of around $650m.

For over 20 yrs from start-up to mid 2021, Kristina won the hearts & minds of millions the world over, as the creative force and personality behind what was an authentic, founder & purpose led brand.

After a tumultuous experience thru the Covid pandemic – with forced closures of her stores – Kristina lost control of kikki.K and parted ways in heart-breaking circumstances. A riveting story with many learnings.

She has since bounced back – on a mission to inspire & empower 101 million people the world over to discover and chase their dreams. 


  • The mindset it took to be resilient in growing a $650m global brand 
  • How to take your dreams and make them a reality 
  • Reframing failure and extracting the lessons out of challenging times
  • Building a globally loved brand 
  • Starting and losing a business and the identity shifts that come with the loss
  • The excuses that stop us from building our dream life

Listen on Spotify, iTunes or Pandora

LISTEN HERE: https://christine-corcoran-8c76.mykajabi.com/podcasts/the-next-level-life-with-christine-corcoran-2/episodes/2148644676


The Next Level Life Podcast hosted by Christine Corcoran is made for the powerhouse businesswoman who’s ready to ignite her fullest potential.

In this podcast we dive deep into mindset breakthroughs, and sprinkle in some kick-up-the-butt motivation, so you can scale your business with confidence and clarity.