Authenticity is a word that gets thrown around the personal development and online business world all the time and it can sometimes feel impossible to achieve. But it is a worthwhile journey to embark on. The more you show up authentically the easier it is for your potential clients to connect with you, begin to trust you and inevitably want to buy from you. 

I have put together some actionable steps to support you in your personal authenticity journey :

  1. Get clear on what authenticity means to you. Real, relatable or vulnerable?

What does authenticity mean to you? Knowing who you are, what you stand for and what you value is a great start. Getting to know your values is essential if you want to be authentic and true to who you are. It’s when you go against your values, that your ability to show up authentically becomes compromised.

Find some time to journal with these prompts in mind so you can get clear on your version of authentic; 

Best way to go through these questions (I’ve found) is grab a pen and journal or your laptop and schedule a time with yourself!

Do you value integrity, connection, honesty? 

How can you share authentically with these in mind? 

How can you be more you? How can you show more of who you are, what you value? 

How can I become comfortable speaking my thoughts and showing up online authentically?

  1. Professional vs Authentic 

Get clear on what you would like to share with your audience. The intersection of what your ideal client wants to see and what they need to see to connect with you. Some questions to think about to help guide you are:

What are your passions and interests? 

What do you believe in? 

What creates support and brings joys to your life? 

What makes you unique? – Ask your friends, family, people close to you to share some things they love about you!

And start sharing these little things to begin to get more comfortable with sharing more of you.

  1. Show Up

So you’ve got some clarity and a whole lot of information and your unique message to share with the world but now you’ve got to talk in front of the camera! I can relate, it can be a little overwhelming and be scary right?! Especially if you’re new to public speaking and the online world. 

Want to know my little secret? PRACTICE. It’s really that simple: practice, practice, practice. Sometimes we can hype ourselves up and perceive things to be more complicated than what they really are (who else is guilty of this?) and hold ourselves back because we want things to be perfect, but the best thing we can do is just START. Don’t stress about making mistakes, this is what makes you human, people connect when you’re being completely raw and your authentic self!

Start where you are,

Use what you have,

Do what you can

Arthur Ashe
  1. Judgement Detox

Another thing that can potentially hold us back from being our authentic self is judgement. Judgement of what other people will think of us, how they will perceive us, when we share, speak, or do a post and also judgement of ourselves, or as Melissa Ambrosini likes to call it our Inner Mean Girl (link her)

In my opinion, I feel like this is the biggest thing that stops most people from showing up as themselves online. Some practical ways to help you not care what other people think are:

  • Remove any sources of negativity
  • Remain true to yourself
  • Accept you may not be everyone’s cup of tea, and that it is totally ok! The one’s who are, will always gravitate towards you
  • Surround yourself with those who lift you higher

At the end of the day, you just have to keep showing up online and the more you do it the easier it is to just be more YOU. This your life! Time to start living life how you want to!