With over a decade in the creative industry, Kady O Connell has built Business Branding Agency, Kady Creative with a fiery dedication for empowering entrepreneurs to realise their vision and translate their purpose into a strategic brand that connects and converts.
Kady believes that the best brands don’t have to sell because they connect so deeply with their audience that they become magnets. With her signature brand growth method her and her team help ambitious entrepreneurs combine data-driven insights with beautiful design to build brands that draw people in by blending a refined mix of art, storytelling and strategy. Along the way, Kady has helped build the brands of over 100 leading businesses internationally. Kady is available as a spokesperson for entrepreneurship and branding to share her insights on building a strategic brand, creating powerful websites and crafting click-worthy content.
Our conversation covers:
How our personal values affect our business
How our values impact our brand & feel of our business
How you implement your values into your services and business day-to-day
Finding a perfect fit of ideal clients based on your values
People pleasing and servicing the wrong clients
Protecting your boundaries around your purpose and values
Riz McDonald is a lawyer with over 16 years of experience, and after working many years as both a lawyer and as the founder of an ecommerce business of her own, she discovered that there were a huge number of amazing designers, creatives and fellow entrepreneurs out there who had fantastic ideas and business models, but had no access to the legal ins and outs that are imperative to running a fully legitimate, successful and protected business.
Riz was inspired to start Foundd Legal as a way to make all of that boring, scary, overwhelming legal stuff both accessible and affordable for entrepreneurs, creatives and designers, so they can have the best shot possible of creating a legal, lucrative, kick-arse brand and business.
Riz is passionate about providing practical tips, tricks and legal resources – minus the legalese and billable hourly rate. Riz is more than a virtual law firm as she has experience launching and scaling a successful e-commerce business and has an intimate knowledge of what it takes to grow and scale an online business on a shoestring budget.
Our conversation covers:
The legal foundations all business owners need to have in place
How your mindset can affect your legal decisions
Business Partnerships & Collaborations
What you need to know about Copyright laws
Protecting your intellectual property
Trademarking your name – when you need to think about trademarking
Fear of failure shows up in different ways for different people and if we’ve ever experienced a fear of failure it can continue to plague us as we grow our businesses. This fear can continue to stunt your growth, so today’s episode is all about changing your relationship with failure and learn to love it as you continue to move closer to your success.
Have you ever gotten to that part in a launch or space in your business where you’re doing all the things and the results are slowing coming in but you know that you just have to hold fast? It’s such a hard place to be, and can be very difficult to get back to that place of trust. Today I guide you into finding trust for the process again.